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Post-Covid-19: Danang tourism is promoted daily on the BBC for 1 month
Date : 2020-06-17

The BBC international television channel will promote the Da Nang tourism video with a length of 30 seconds, broadcast on the BBC channel in the Asia-Pacific region with hundreds of countries.

bbc se phat song 1 thang nhung hinh anh ve du lich da nang

Tourists join the canoe dragging game at the beach in Da Nang. (Source: VNA)

After more than 3 months of "freezing", our country's tourism is on the rise with the stimulus union, the program "Vietnamese people travel Vietnam".

The program, launched by the Ministry of Culture, Sports and Tourism in early May, has helped the tourism picture gradually change to a brighter color.

Most of the major tourism, travel and accommodation businesses prepare new quality products and services, especially promotions, deep discounts with guaranteed quality to stimulate demand.

As one of the key markets for Vietnam's tourism, the socio-economic activities of Da Nang have been gradually restored and put into normal operation; The number of visitors to the city increased gradually.

Da Nang has allowed to reorganize the fire and water spraying of the Dragon Bridge and the Han River Bridge in order to support the tourism industry in implementing stimulus solutions.

Meanwhile, the tourism industry is also coordinating with the ministries, branches and localities to prepare a plan to welcome international visitors back to Vietnam when the situation of Covid-19 epidemic is controlled in some key markets.

According to the forecast, in the case of being able to start welcoming international visitors from the third quarter of 2020, the number of visitors can reach from 6 to 8 million, if picking up from the fourth quarter of 2020, it can reach 4.5- 5 million.

To prepare to catch the international tourist market, the Danang Tourism Promotion Center has signed a tourism cooperation agreement with Global Book Corporation - the official media representative of BBC international television.

With the signing program, the BBC international television channel will promote the tourism video of Da Nang with a length of 30 seconds, broadcast on BBC TV channels in the Asia-Pacific region with hundreds of countries.

The video will play every day for 1 month (June 2020) with 98 broadcasts at rush hours 6-9h30, 9h30-17 hours, 17-19h, 19-24h.

The images of Da Nang tourism are beautiful, dynamic and charming; Da Nang people are friendly and hospitable; rich Danang culture; unique cuisine; Stable, safe society ... will be spread to viewers on BBC international television.

BBC World News is an experienced news channel promoting tourism to many countries and organizations around the world. More than 40 countries, territories and major airlines have used the advertising and introduction services on BBC.

Countries with leading tourism potentials such as Australia, Malaysia, Singapore, Thailand, Spain, Egypt, Greece, India ... have also promoted tourism on world-famous TV channels. this.

Currently, the content of the TV channel is available on 178 cruise ships, 53 airlines, including 13 direct distribution channels and 23 mobile phone networks.

According to experts, this is a TV channel that brings depth and insight on tourism in the countries in the world they most feel.

Determined to revive the tourism industry - a key economic sector that suffered heavy losses because of the Covid-19 pandemic, Da Nang city has implemented many solutions simultaneously, mobilizing all resources to stimulate demand, reaching the target of attracting more than 2.4 million visitors in the last 6 months.

 

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